Advertising attack
Hensley, Laura J
Series: Mastering media
Notes
Raintree freestyle Table of contents includes: Advertising all around you -- A brief history of advertising -- How is an advertisement made? -- Advertising strategies -- Advertising techniques and tricks -- Desperate for attention -- Is it an ad? -- Internet advertising -- Do-it-yourself -- Advertising timeline Summary: We are bombarded by ads almost constantly. This book explains the tricky techniques advertisers use to appeal to an audienceLibrarian's Miscellania
Physical Description: 56 p, ill. (chiefly col.), portsDepartment Responsible: Computing
MARC Import date: ix, 263 p
MARC Record: reference
Donation:
Location | edition | Bar Code | due date |
---|---|---|---|
Library | 61888 |
Dewey: | 659.1 |
call #: | HEN |
ISBN: | 9781410938428 |
pub: | 2011 |