Notes

192 pages
Contents include: Getting traction on evidence -- The knowledge-gap myth -- Avoiding and overcoming misinformation -- Engaging with helpful values and beliefs to persuade -- Connecting to communicate -- Conclusions and actions
Summary: 'A Matter of Fact' explores the science of communicating and presents innovative ways to talk effectively (and empathetically) about contentious information. The discussion is based on contemporary examples such as immunisation, the gender pay gap, and climate change. (From Wheelers)
BWB texts